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How to reduce cognitive load on website construction.

Click:0 Time:2020-04-16 23:47:52

When a user enters a strange website for the first time, a large amount of information will be displayed in front of him, which often confuses him. If the total amount of resources required for all activities exceeds the total amount of resources owned by individuals, the allocation of resources will be insufficient, which will affect the efficiency of individual problems. Through clear operation entrances, clear structures, consistent compatible interfaces, timely help, timely feedback, and analysis and reorganization of information architecture and resources based on the laws of cognitive science, which is conducive to in the information architecture In the case of complex and extremely rich resources, the cognitive load of target users can be reduced, enabling audiences to quickly and accurately identify the interface and perform access actions.


Haishi and others believe that simple and good human -computer interaction interfaces are also sustainable. The website interface mentioned in the top ten principles of Google user experience needs to guide novices and attract experts: provide new users with wonderful initial experience, enable new users to quickly be familiar with the product, and ensure that users can use the product of the product through simple and intuitive operations Some valuable features. At the appropriate time, provide some intelligent functions in time to attract experienced senior users. When designing a shopping website, designers should match the shopping process with the analogy of physical stores to get closer to the user's default operation process as possible, which will greatly reduce the user's cognitive load. However, others believe that although subjective availability level measurement is cheap and easy to implement, it often deviates from reality.


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